As a fashion designer and trend expert, I can help your company translate your ideas into a successful design that suits your target group and is ready for implementation.
We do the work for you: my team and I stay updated at the important trade fairs and trend portals on the web, so you can breathe easy.
I advise you on the latest fabrics, colors and fashion trends. From a functional jacket to a fitness collection or T-shirt print, I offer fresh concepts and designs for your new or existing line. Together, we start by exploring the target group and concept of the line step by step, in close collaboration. After selecting the design, I generate all the documents that can be used to create the first samples. Upon request, I will continue to support you in the sampling and prototype acceptance phase.
Book a no-obligation, introductory conversation by phone or Skype. You can make an appointment here to start reviewing the first questions.
With my passion for the perfect graphic elements such as prints, labels, and accessories I can round off your collection, and put eye-catchers in the mix. This part is a lot of fun — it’s where I can completely give in to the flow of spontaneity and coincidence, which creates great creative results.
How does the customer tick, how much trend is appropriate, how can I win them over?
It’s always an exciting challenge to use my special antennae to sense what the customer wants.
And to develop something irresistible from this sometimes sparse information. To get a feel step by step, to inspire and persuade the client with a beautiful design, to implement the product with great attention to detail and place it on the market for the best possible results.
How it all began
My DIY habit started at age 11 because there were hardly any cool clothes where I came from. After learning all the needlework techniques, I finally got hooked on sewing.
During my studies in fashion design, what fascinated me most was how to create a concept, a huge performance, a collection from a tiny bit of inspiration, one single term. To face the challenge of creating quite a lot out of NOTHING.
After my getting my dream degree in fashion design and my first dead-end job in women’s clothing, I got the offer to design motorcycle clothing on the side.
At first less than enthusiastic, I accepted the challenge; I actually loved fine fabrics and feminine design, but on the other hand, I’d always had a weakness for futuristic design and science fiction. I sensed that this could be my springboard to self-employment. As time passed, I became more and more aware of how much these seemingly contradictory areas inspire me. The combination of fashion and function shaped my work.
Motorcycle clothing turned out to be a great niche and soon other categories were added, such as skiwear, outdoor, workwear. Fitness and yoga clothing, my personal favorites, and swimwear help me live out my fondness for feminine, fashionable details.